Your First-Time Shopper Is Brutal.

One wrong click, and they ghost you forever.

Author

The Daily Margin
July 01, 2025

Assume your next visitor:

  • Has never used your site

  • Has never bought your category

  • Doesn’t yet trust you

Design everything to earn clarity and trust.

Today’s Margin Insight:
Would your first-time shopper journey impress or confuse?

See you tomorrow,
— The Daily Margin