Your Discounts Are Costing More Than You Think.

The wrong promo habits can crush margin.

Used wisely, promotions drive trial. Used poorly, they train customers to wait.

Do it right:

  • Tie promos to lifecycle moments, not quarters

  • Use smart rules (first order, bundles, time-limited)

  • Track margin impact by offer type

Today’s Margin Insight:
Are you building habits - or just buying short-term sales?

See you tomorrow,
— The Daily Margin