Your Customers Don’t Need Another You.

If your audiences already overlap too much, you won’t grow.

Author

The Daily Margin
June 24, 2025

The best co-marketing partners:

  • Add something new to the customer

  • Share values, not identical brands

  • Bring exclusive offers to each side

Today’s Margin Insight:
What value does your customer get from your latest partnership that they couldn’t before?

See you tomorrow,
— The Daily Margin