- The Daily Margin
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- Your Customers Changed. Did You Notice?
Your Customers Changed. Did You Notice?
Assumptions expire fast. Research keeps you relevant.

Stay relevant by:
Surveying your best customers regularly
Reviewing purchase behaviors every quarter
Re-testing value props as categories mature
Today’s Margin Insight:
What have you learned from your customers this year that surprised you?
See you tomorrow,
— The Daily Margin