What Happens Before the Homepage Still Matters.

Your brand promise begins long before a session starts.

The customer experience doesn’t start on your site. It starts:

  • In your ads and social media tone

  • In the delivery promise on your product listings

  • In reviews, forums, and search results

Today’s Margin Insight:
What expectations are you setting before someone lands on your homepage?

See you tomorrow,
— The Daily Margin