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- What Happens Before the Homepage Still Matters.
What Happens Before the Homepage Still Matters.
Your brand promise begins long before a session starts.

The customer experience doesn’t start on your site. It starts:
In your ads and social media tone
In the delivery promise on your product listings
In reviews, forums, and search results
Today’s Margin Insight:
What expectations are you setting before someone lands on your homepage?
See you tomorrow,
— The Daily Margin